Why Create an Ideal Client Persona

Feb 16, 2017 | Marketing

Does she wear stilettos? Wedges? Sneakers? Or is she a flip to the flop kinda gal. It may seem silly, but let me explain why I think small details… like the type of shoe your ideal client is wearing… will actually be a major turning point in your business. I’ve...

Conference Round-Up

Jan 23, 2017 | Marketing

2017 is your year to really grow your business right?  And to do so, you KNOW you have to surround yourself with successful, amazing and getting.it.done mamas who are fighting the good fight with you. Well, what better of a way than to join some of your biz besties at...

Mistakes Are Milestones

Jan 19, 2017 | Marketing

Reflecting back on last year, I find that so many answers to our future are actually hidden in our past experiences.  For better or for worse, there are valuable insights that can help us keep doing what was working, or change up something that wasn’t bad. But the...

Make Your Marketing Plan (Minus the Mistakes!)

Dec 20, 2016 | Marketing

2017 is quickly approaching and everywhere you look fellow entrepreneurs are talking about planning for next year. You may already have your beautiful planner ready, or have a list of activities you want to implement, but do you have a marketing plan? I’ve been...