How to Pitch Podcasts + Land Media

How to Pitch Podcasts + Land Media

Episode #164. Let’s dive into podcast guesting! This episode comes from a special IGTV recording with me and my friend and personal branding expert extraordinaire Phil Pallen. In this conversation, we get into the exciting areas of podcasts and podcast guesting. From...
The Key to Unlocking More Opportunities with Selena Soo

The Key to Unlocking More Opportunities with Selena Soo

Episode #163. It’s time to talk all things media and publicity! I’m thrilled to have Selena Soo on the podcast for a second time and in this episode, we’re diving deep into another direction. Namely, how media helps us develop deep relationships with our audience....
How to Write Empathy-Focused Sales Copy with Sara Frandina

How to Write Empathy-Focused Sales Copy with Sara Frandina

Episode #162. If you don’t want to be sleazy, ‘salesy’, and slimy with your marketing, what is the alternative? In this episode of the Go-to Gal podcast, we’re talking about talking to your customers. Sara Frandina is a conversion copywriter and she joins us today to...
This Belief Held Me Back… Can You Relate?

This Belief Held Me Back… Can You Relate?

Episode #161. Do you ever look at the competitors in your space and think, “HOWWWWW?” How is she charging that? How is she on all these podcasts? How is she on TV?! Well, there’s a little misconception there that might be holding you back. Tune into this episode now...