Episode #50. Press play for major business insights with a side of writing tips! Margo Aaron is here to share the keys to show up as yourself online and find success through failure. Gals, this is one I wanted to rewind and listen to over and over again. Margo had such fantastic thoughts to share.

If you’re ready to trust your instincts and take imperfect action, listen in to this special episode with Margo Aaron. I can’t wait to hear what you get out of it!

In This Episode You’ll Learn:

  • Why you encounter resistance around doing things for your own brand 
  • The critical piece you need to write well and show up in your writing
  • How to find your voice online and counter the copycat effect
  • Why trusting your instincts is the key to success and failure online
  • How to figure out why and when to shut down a failed project
  • Margo’s expert tips on overcoming writer’s block 
  • How Margo became her authentic, snarky self on social media

Go-To Gal Podcast Margo Aaron Interview

Favorite Quotes

“After you have success with what you’ve built, the resistance actually gets louder because of the expectations.”

“The biggest barrier people have to being themselves online is not trusting their instincts.”

“The need to sound smart holds us back. We need to remind ourselves that the first version is allowed to be bad.”

More about Margo:

Margo Aaron is the founder of That Seems Important, a website dedicated to helping creative entrepreneurs punch their lizard brain in the face. She’s the co-host of the popular internet talk show, “Hillary and Margo Yell at Websites,” (#HAMYAW), a contributor to Inc, and she teaches corporate teams and solopreneurs how to trust their instincts when it comes to writing for their business. With a background in psychology and a decade in marketing, Margo writes the most popular weekly email you’ve never heard of on beating resistance. She lives in NJ with her husband and daughter.

Find Margo: