Episode # 176. When everyone is giving away information for free, real value comes in transformation. What would it look like to add this kind of offer into your existing business? Destinee Berman is here to chat all about online education and the trends that will define our industry. Destinee helps business owners scale their life’s work with online courses and schools. Could that be your next move? Listen now to find out what’s happening in the online education space and if it could be your next revenue stream.
In This Episode You’ll Learn:
- Signs you might be ready to add another revenue stream
- What it could look like to start your own online school
- How the online education industry is changing
- What your audience wants from courses and how that’s changing
- Keys to balancing low-price offers and high-level programs
- What the future might look like for rising creators and their communities
“If you hit a point where you’ve maxed out your existing business, you can’t take on any more one-on-one clients, you can’t do any more workshops and you can’t do any more keynote speaking, it’s time to leverage the content and expertise you have.”
“People are looking for more community, for more connection. [They want] deeper content versus just feeling like they’re lost in the sea of people inside a group program.”
“Now we have all the technology to support our growth and our learning. We want to leverage that to create the support and the community, in addition to the content that will get them to the outcome.”
More About Destinee:
Destinee Berman is a seven-figure launch strategist who specializes in working with offline business owners, entrepreneurs, experts and educators to market and monetize their courses. Her clients benefit from her innovative and modern approach to marketing as well as her 15 years of prior experience running large-scale marketing campaigns in Silicon Valley for brands like Twitter, HP and Microsoft. Through her courses, she has taught hundreds of students in 23 countries across the globe. Destinee’s expertise has been featured in media outlets including Business Insider, Forbes, Greatist, Digital Marketer and more. She is also the host of her forthcoming podcast, Make The Shift.